“Can video be used to successfully market to B2B prospects and clients?
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I’d like to answer a question which came to me via email regarding using video in a B2B environment. Here’s the question:
“Granison, can video be used to successfully market to B2B prospects and clients?
That’s a very good question…
The answer is a resounding “Yes!”
However, there are 3 factors you’ll want to remember when marketing to B2B prospects and clients so you don’t paint yourself as an amateur. They go a little something like this.
- Always use text with the video
- Do not send as a download to play directly from their computer
- Think about using other methods to send the video – like an actual DVD or a VCD
We’ll elaborate a lot more on these delivery techniques on the “Live” broadcast coming up on May 28, 2008 at 6:00pm.
Til next time!
Granison Shines – Pro. Copywriter & Direct-Response Marketing Strategist
PS – If you have not registered, go to: www.ShinesVideoSalesLetters.com . You’ll also receive an instant download of your free bonus item (a $29 value).
